Crisp & Green Seasonal Campaign
To promote their new spring salads and on-site fitness classes, I helped Crisp & Green launch a seasonal campaign that tied healthy food to fitness. I presented them with three visual directions. The chosen one was further explored and implemented to create menus, promotional collateral, app graphics and social posts.
Deliverables: mood boards • 3 distinct direction • color palette & typography style • menu booklet design • app graphics • promotional collateral